Our recent piece on Bond No 9′s Perfumista Avenue was viewed by some as negative toward the house. But does examining the facts prove otherwise?
Op-Ed: A word about Fragrance Gift Sets: Don’t. Please. It’s that time of the year again: Holiday shopping, the pressure of getting that gift for […]
New York needs a home for men’s niche fragrances, but Min New York’s execution as a SoHo Man Cave appears to have fallen flat.
Elements Showcase provided clarity for Fragrance Blog or e-Zine writers, but also a glimpse into the critical mass of the niche fragrance sector.
The Scentrist blog began almost two years ago with an eye toward a reader who wants insightful information and perspective. People might not ‘get it’.
Could the Hyundai effect — the lessons by Hyundai in manufacturing and marketing — teach principles also applicable to niche perfumery?